Las Vegas is an icon when it comes to hosting trade shows, conventions, and expositions. Heather Phillips is the proud owner of Booktradeshows LTD. Their business is in Las Vegas off of Windmill Lane and Bermuda Road. Booktradeshows was up and running and legal in February 2019. Heather is originally from Alaska then lived in Washington State for some twenty years before moving to Las Vegas. She has been an entrepreneur and business owner most of her life with experience in the insurance, legal, and mortgage industries, also working street fairs and county fairs and carnivals.
Heather admits that she did not choose this business, it chose her. With experience in networking, understanding people and of building trust, while being able to maintain business relationships, Heather fine tunes the customer needs to make it all come together. Booktradeshows.com is a booking company for exhibitor and sponsor booths at trade expos, conventions, and trade events for various profit and non-profit industries. Her services are available within the United States and internationally. Heather operates her company on three cornerstones.
The first cornerstone being to develop a positive family orientated working and business relationship with businesses of all sizes. This is to help navigate the world of exhibition hall, booth booking, including brokering and business concierge services. First answer the important question, is the purchase event worth your company’s investment as an exhibitor? Heather believes that in a holistic sense, a customer is not just a company, we become an extension of that company, a division of that company. Booktradeshows.com has relationships with exposition companies and event planners in many different industries, creating more opportunities to reach potential new customers.
The second cornerstone is staffing. Where your company does not have staff, we take care of that for you. Workers, artists, entertainers, authors, motivational speakers, whatever your show managers need. Also, if you need printing work, we have local print shops ready to assist.
The third cornerstone is we work with businesses to ease the chaos of, and to help navigate the challenges of booth booking. We are here to help companies make informed decisions and create clear solutions. Our event managers get to know you and your company. Together, with our customer service team, all the research is done for you. This way we are making it faster and easier to make decisions and eliminating unneeded and excess expenses.
Booktradeshows.com innovation, passion, and superior customer service equals consumer satisfaction and company success. This sets us apart from competing businesses. The biggest challenge was being new to Las Vegas. Even though it is a vast city, Las Vegas is very small in the business sense, a very close-knit community. Another challenge was understanding websites, SEO, google reviews, and social media. Hiring a professional who specializes in this proved to be invaluable. Technology has been the biggest part in allowing access to people across the globe, virtually allowing us to use all of our senses. Most of our new customers come through referrals. Networking is a huge asset!
Heather stated, "Next year, 2020, we are going to grow. There are so many trade shows in Las Vegas and there is a lot involved in having access to all the trade shows which is what we provide. The plan is to hire new event managers, more customer service team members, and to move into a bigger building here in town. To continue to work tirelessly, to cultivate new business opportunities while expanding in the global marketplace. Continuing to be a valuable resource to customers and be a bigger impact here in Las Vegas.
The most exciting part about 2020 is that Booktradeshows.com has partnered up with a non-profit to do a brand-new format for conventions. A virtual exhibition on behalf of non-profits in building relationships. It will be a ninety-day virtual trade event with some traditional aspects woven into it. This is the wave of the future. Very exciting to be a part of. Technology is changing everything. We will be launching a lot in 2020. Booktradeshows has the experience, knowledge, and skills to help decide first and foremost if the purchase event is worth your company’s investment as an exhibitor, and whether or not a global trade event is for your company."
If the answer is yes, this company can make it happen. Bookingtradeshows.com will become an invaluable resource and asset to meet all of your company’s needs. Understand your goals, have a detailed plan, formulate a strategy, establish target markets and destinations that fit your business will help to ensure the achievement of your company’s goals.
Phone : 702-684-7079
Thank you Heather at BookTradeShows.com for sharing your story of success with the Las Vegas Business Review and our community.
Let’s start with are you local to this area?
Yes, we service all of Las Vegas.
Tell me about your business. What does your company offer its clients?
We are a full-service trash removal company. If you have junk, trash, or need anything gone we do everything for you. We have the equipment to load it up, we have the dumpsters to haul it all to the landfills, and we have the man-power. We also do hoarding clean-outs, we do estate clean-outs and move-out clean-outs.
What made you decide to start your own business versus working for someone else and when did you start your business?
We started setting everything up in July of last year. We have always wanted to have our own business but we wanted to find the right fit for us. Funny, how I got into this was through You-Tube. I watched videos of other people’s junk removal businesses, I researched them and reached out to them a and found that this was actually a great start-up company. I used to work in construction as a superintendent. I have always wanted to do my own thing, run my own business, take my own action.
Is there anything you might have done differently to overcome challenges and to meet your business goals in a more efficient amount of time?
I am happy with the way things have been going. A little bit more money in the beginning would have been nice. Using all of my own money was hard. Starting off small, not knowing how to run a business, there have been a few learn curves but we are getting there.
Where do you see your business moving forward in 2020?
We are going to be getting busy. Spring time is coming up and we plan on being ready.
Spring cleaning is huge for us. Everyone wants to start cleaning, getting rid of stuff, being able to use their spaces again. We are slow from December through March. Our hours are from 9:00am to 6:00pm Monday through Saturday, Sunday is by appointment only.
If a potential customer had to pick from three different businesses providing what you provide, what would make your business stand out and make them choose your company over the others?
When I worked as a superintendent in construction I found the greatest lack was in communication. So, I decided to make communication with our customers my number one focus. Reliability is another quality that helps us to stand out. Not only do we show up on time we have systems in play with constant communication with our customers so they know all that is going on at all times. And, of course being proven trustworthy is something we pride ourselves on and build upon constantly. You can see that in our reviews.
Do you like already have reviews going out on google and Facebook?
Yes. We use both google and Facebook.
What is the number one way you are currently bringing in new clients?
We are constantly advertising all over the internet. Our asset is social media. Facebook, Instagram, and our website. Social media has been really great for us. Our You-tube site is doing really well also. We do Facebook ads and post on our Facebook page, and share it out to all the groups.
Has the internet and technology played a big part in making your company successful?
Yes, because we are able to reach more people faster.
Where do you see your business in the next year? What role do you want to play in your business and what are your dream for your business?
I want to continue giving back to our community. I want to get more involved. This Christmas we are giving away toys to community kids . I want to keep growing. I want to scale and I know that in order to do that I have to get rid of the trucks and learn to mange the business without them. That’s going to take some time. We are getting two new trucks, a trailer, and hiring two new employees by January/February. I want us to keep growing. Our goal is to be off the trucks by year three. We have one truck and one trailer and one employee right now. But like I said, we will be expanding and by this March we will be ready with new trucks and equipment and more employees.
Supreme Empire Junk Removal's:
Phone : 702-449-1223
Thank you Joe at Supreme Empire Junk Removal for sharing your story of success with the Las Vegas Business Review and our community.
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